Web Design & 360 Product Launches | Content Management, Production & Strategy | Email Marketing Design
Managed creative agency relationships to execute visual online experience for all tomford.com launches and ongoing projects. Designed tomford.com visual functional updates and pages.
Managed digital content creation from conception to dissemination for all digital and print touch points including tomford.com, social media and email. Coordinated with merchandising and marketing teams to develop creative briefs for seasonal marketing content.
Oversaw design, coding and scheduling of all tomford.com emails. Developed new templates according to monthly metrics.